Content Marketing Specialist

Maxxton is a leading reservation and property management system for holiday park operators, campsite groups, and the vacation rental industry. It helps staff efficiently manage peak season activity across multiple locations while offering smart tools to boost bookings, occupancy, revenue, and guest experiences. Plus, it’s designed to scale as your accommodation portfolio grows.

With over two decades of customer feedback, Maxxton manages 100,000 units and handles 1.5 million reservations annually.

As a leading SaaS company specializing in reservation and property management systems for holiday park operators, campsite groups, and the vacation rental industry, Maxxton is seeking a candidate with a passion for communication and digital marketing. With over 25 years of experience and rapid expansion, we are looking for a (native) English speaker to join our team.

Content Marketing Specialist

What You’ll Do

• Create, plan, curate, edit, and distribute digital content to target business and IT personas at each stage of the funnel.
• Develop an editorial calendar and B2B content plan covering topics like AI-driven features, direct booking best practices, industry trends & KPIs, and guest satisfaction strategies.
• Write copy for various channels including web pages, emails, eBooks, articles, video scripts, presentations, and banners.
• Collaborate closely with marketing, sales, product, customer success, and content production teams to craft thought leadership content.
• Support digital campaigns and contribute to other marketing initiatives.
  
  

What You Need

• Creativity and excellent writing skills, with the ability to conceptualize and write on a wide range of topics.
• A Bachelor or Master degree in Journalism, Communication, Marketing, or a related field.
• Native English proficiency.
• 2 years of experience working in a content role within a digital marketing department, performing similar tasks.
  
  

What We Value

• Experience writing SEO-optimized content.
• Additional training in digital marketing.
• Experience working in B2B or SaaS companies.
• Experience in CMS tools (such as HubSpot, Wordpress and CraftCMS).
• A love for reading—because great writers are also great readers.
• A collaborative mindset, open to ideas and perspectives at all levels of seniority (internal and external).
• A belief in what you can’t measure, in pleasure-seeking; after all, Maxxton is in the recreation business. 
  
  

What we offer

• This can be a remote job, offering the opportunity to work on exciting projects. However, regular visits to Maxxton headquarters in Middelburg are required for face-to-face meetings with our product and domain experts and team meetings.
• Between 3 and 5 days per week
• A challenging and ambitious work environment in a young and dynamic organization
• Great career opportunities for committed and ambitious individuals
• A competitive salary and benefits
  
  

Are you the one our Sales & Marketing department is looking for?

Get in contact with us and who knows you might be in our office next week to talk about your opportunities with a cup of coffee or tea. Please send your application with CV and motivational letter per mail to career@maxxton.com. For further information regarding this position, please contact Ramon van Loon (HR Manager) via +31(0)118 671010.